Ukrainian tourism industry increases revenues — TOP 5 popular regions
Despite the war, the tourism industry is developing in a number of regions of Ukraine. In the first half of 2024, the growth in companies' revenues reached 29% compared to last year.
Such data is provided by analysts of the YouControl.Market portal.
The situation in the tourism industry during the war
Analysts cite data from the State Agency for Tourism Development, which indicates that in the two quarters of this year, representatives of the tourism sector paid UAH 1.25 billion to the budget. The amount is a quarter more than the number for pre-war 2021 and 39% more than in 2023, when the budget received UAH 0.9 billion in the first half of the year.
In particular, last year, companies received 18% more net income compared to the pre-war year of 2021 — UAH 16.3 billion. Before the war, income amounted to UAH 13.8 billion in nominal terms in hryvnia. Last year, the 20 largest companies generated 36% of the sector's revenue.
"We see significant growth in the first half of 2024: the sector reached UAH 5.8 billion, which is almost 29% higher than the results for the same period in 2023," experts write.
According to analysts, the corresponding gain indicates an increase in tourist flows in the country, and this is due to the complication of traveling abroad for citizens, difficulties with logistics and communication.
TOP-5 popular regions for tourism
Kyiv remains among the leaders, where the revenue of travel companies for half a year reached UAH 3.1 billion (a share of 54% of the total net income). The capital has the largest number of tourism companies — 817.
Next is Lviv region — revenue amounted to 1.1 billion UAH (19% share), 229 companies are concentrated.
The top three are in the Ivano-Frankivsk region — over 852.2 million UAH (15%), 69 companies are registered.
In fourth place is Zakarpattia region — 208.7 million UAH of net income (3.6%).
On fifth place is Kyiv region with income of 146.7 million UAH (2.5%).
Next are: Poltava region — 120.4 million UAH, Odesa region — 88.4 million UAH, Dnipropetrovsk region — 63.5 million, Chernihiv region — 19.4 million UAH, Ternopil region — 17 million UAH.
The worst is happening in Kherson, Luhansk and Mykolaiv regions due to hostilities.
Companies with the highest income
The list of companies with the highest net income in the first half of the year included two companies from Ivano-Frankivsk region (Bukovel), two from Lviv region and six more from Kyiv. Seven companies are hotel complexes, three work as tour operators.
What else is worth knowing
It should be recalled that the country's tourism industry began to actively revive in the first quarter of the year. State budget revenues from tourist establishments increased by 61% compared to the same period in 2023.
Previously, we wrote about which cities in 2023 were visited by the most tourists and how much the tourism sector received. France leads in popularity, and the United States in revenue.